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Sans Serif is the default font for Gmail. Exclamation signs are very often found that in the spam sales email and as a result when the filter finds a lot of exclamation sign it treats the email as spam. While drafting an email, it is very essential that you avoid the use of punctuation marks especially the exclamation sign as much as possible. Avoid Punctuation Mistakes & Excessive Use Of Exclamation Sign

Because when you add an excessive amount of links in the email body, there is a great chance that the email goes to spam rather than the target customer’s inbox.

While there’s no rule on the maximum number of links one should allot inside your email draft, I would recommend a maximum of 5 links.

While drafting a sales email it is very important to make sure that you do not include many links in the email. Let’s save the day! Here’s a HackList of steps to prevent emails from going to spam folder 1. One of the main reasons that stand in the way of reaching the sales email in the inbox of the target customer is the Spam Filter. As a result, it is seen that the rate of global inbox placement is going to decrease day by day. So, for any business, it is very essential to prevent emails from going to spam folder.Īs per a research study conducted by Return Path in the year 2015, it is found that 79% of commercial email only gets into the inbox and others are either entirely blocked or gets filtered as spam. But if the email lands on the spam box then all the efforts of sending those emails go waste. It is very important to send targeted email on regular basis to boost the sales of a business. If we do not take adequate precautions, no matter how many emails we send, our ROI would always be much less than what we carry a potential for. One always needs to make sure that your sales emails to customers never go to their spam folder.